About Us

Former Bike Racer, Endurance Rider and Executive

Joe is a Chicago born, lifelong athlete who competed in several high school and college sports. He enjoyed a successful career in the U.S. Army and Federal Government, finishing his career with the Federal Highway Administration in Wyoming. He has B.S. degrees from the University of Louisville, the Ohio State University and an MBA from Syracuse University.  He is the race director and a sponsor of the Nevada Senior Games Cycling Races held annually near Las Vegas.

Joe rode and raced in Europe and United States competitively while balancing career and family.  Career highlights:  Logan to Jackson (LATOJA) and both Mount Evans and Pikes Peak Hill Climbs,  Carson City Off Road,  numerous charity rides, imperial and metric centuries and local Northern CA and NV gravel events!  At age 50 Joe  discovered the Senior Games  and has won medals in state games in Colorado, Wyoming, Nevada and has qualified and competed at the National Games.


USA Cycling Coach Level 2

TrainingPeaks Coach Level 2

UESCA Running Coach

USA Cycling Official Category C

Precision Nutrition Level 1 Certified Professional

ACE Fitness Nutrition Specialist

Let us help you

Proven track record of helping clients achieve and exceed their personal goals in cycling, triathlon and running events.